SEO Optimization - Getting Into Google
The Google Way!

Everyone using seo optimization tries to find a quick and easy way to get into Google (and the other search engines of course), but primarily Google, because it is the biggest search engine. And with AdSense revenue becoming more and more an integral part of online marketers lives, it is a lesson that everyone needs to keep abreast of.

Most recently there was the Blog craze that infected the mentality of the seo optimization crew. We all (those interested in seo optimisation that is) did it, and it worked a treat (with Google's blessing it would appear), until people got too clever. There then can the Blog And Ping software craze (one of the shortest crazes I have seen). This type of software picked up content from your website (or anywhere else that you specified), and posted it straight to your blog. So, all of a sudden, you had a mass of content, most of it rubbish, and not surprisingly, Google was not impressed. Changes were made at Blogspot (which is owned by Google) and all of a sudden, Blogs were not as effective as they were.

But Google (bless their cotton socks), has now produced a way of getting your side indexed quickly and efficiently by Google. They have produced a mechanism called a 'Google Site Map', which is basically a mechanism for reading an xml file containing your site information.

xml? What's that I hear you say. And yes, there is a complication. For those of you familiar with the creation of web pages, know about HTML, which is the usual language in which the web pages are created. xml is an extension of that ......

...but wait! You don't need to know about any of that. Because another set of bright sparks have come up with software that will create xml maps specifically for Google. Great! And they only charge $97, $147, $197 ...... gulp. Here we are again. There always seem to be something else that you need to buy, isn't there?

But not this time ......

Getting Your Site Into Google - For Free!

I am assuming that you have some familiarity with scripts and FTP. If you don't there are some tutorials on all this starting from how to install php scripts. As scripts go, the requirement here is very, very simple, so anyone can install it. There are very succinct instructions on doing so at the site.

Follow the link to the google sitemap software site.

Once you install the script, following the simple instructions, the software will create a sitemap for you of your site. This is an xml file which you can feed straight to Google, via Google's own Sitemap entry point. If you follow the link that I have given you, all the details of this will be given to you.

And does it work?

My own experience is that Google visited my site within days and have been crawling deeper and deeper. Yahoo have also visited, but I cannot be sure if the events are linked.

So, if you have a new site, then I strongly suggest that you investigate this technique. It will cost you nothing, and is pretty much safe.

If your site is established, then I wouldn't worry about it, since in all probability, Google found you long ago. Check your site stats and see, If Google haven't visited, then try it out.